DEALER PROGRAM

EmotionWood  ·  Handcrafted in Estonia since 2014

Become an Inland Luxury dealer

Bring EmotionWood's handcrafted, eco-friendly wall panels to your market. Exclusive design, proven demand, and dealer support built in.

Apply to become a dealer →View the collections
Scroll
2014
Handmade in Estonia since
8
Panel collections
B-s1,d0
EU fire rating available
None
Minimum order or stock
Living room with an EmotionWood hexagon feature wallClose-up of EmotionWood hexagon panel grain

Introducing EmotionWood

Walls with real character

EmotionWood is Estonia's longest-running maker of architectural wood panels, crafting wall and ceiling surfaces by hand since 2014. Now available to Inland Luxury dealers for saunas, hospitality, residential and commercial spaces, indoors and out.

DesignersBuildersRenovatorsShowroomsSpa & hospitality
See the collections →

The product lines

Eight collections

Each one made to measure and ready to represent in your market, from sculpted feature tiles to charred exterior cladding.

Hexagon panels in a kitchen
01

Hexagon

Elegant pattern play for decorative feature walls in any interior.

Size
373 × 432 mm tiles
Options
Abachi, thermally modified abachi and ash, oak. Brushed and Yakisugi finishes
Use
Indoor · Sauna
Promenade honeycomb panels
02

Promenade

A geometric surface inspired by honeycomb.

Size
355 × 464 mm tiles; XL 441 × 510 mm
Options
Abachi, thermally modified abachi, black, white, frost, 3D
Use
Indoor · Sauna
Trail hand-split wood panels
03

Trail & Noble

Trail blocks are hand-split and left raw. Noble has a smooth finish.

Size
115 × 765 mm, parquet style
Options
Oak, ash, walnut, thermally modified ash, Impressa
Use
Indoor · Sauna
Kota 3D panels
04

Kota & Square

Kota brings a wall to life in 3D. Square makes a room feel larger.

Size
115 × 740 mm; olive tiles 435–510 mm
Options
Ash, walnut, olive, thermally modified ash, Impressa, Yakisugi
Use
Indoor · Sauna
Geometric panels in a sauna
05

Geometric

Faceted panels that add depth through an optical illusion.

Size
Made to measure
Options
Species and finishes on request
Use
Indoor · Sauna
Yakisugi charred wood cladding
06

Yakisugi

The Japanese charring technique that seals the grain and weatherproofs the wood.

Size
125 × 20 mm boards, up to 5.1 m
Options
Charred pine. 50–60 year life with regular maintenance
Use
Indoor · Outdoor · Sauna
Forest series panels in a sauna
07

Forest

Real pinecone and birch bark surfaces that bring the forest inside.

Size
Pinecone 510 × 510 mm; birch bark 600 × 600 mm
Options
Pinecone, birch bark
Use
Indoor · Outdoor · Sauna
5.1mBoard lengths
08

Ceiling & Wallboards

Long boards for seamless ceilings and walls, in Elegant Brown and Elegant White.

Size
125 × 20 mm, lengths up to 5.1 m
Options
Elegant Brown, Elegant White
Use
Indoor · Outdoor · Sauna

Swipe

How it works

A new line, no new workflow

01

Apply

Tell us about your business and the clients you work with. It takes two minutes.

02

Intro call

We learn about your market and get you set up with samples, catalogues and pricing.

03

Spec and earn

Sell EmotionWood into projects you're already quoting. We back you on orders and fulfillment.

Why EmotionWood

Material your clients can feel

Craft

100% handmade in Estonia

Every panel is made by hand in Estonia, where EmotionWood has been building architectural wood surfaces since 2014. That craftsmanship is part of what dealers are selling.

Sustainability

A second life for wood

Panels are made from wood scraps sourced from Estonian sawmills, turning offcuts that would go to waste into architectural surfaces.

Range

Eight collections, indoors and out

From sculpted Hexagon tiles to charred Yakisugi cladding and 5.1 m boards, one line covers sauna, hospitality, residential and commercial work.

Specs & safety

Built for heat, frost and public spaces

The detail designers, builders and commercial clients ask for before they specify. Samples and catalogues are available on request.

Fire safety

Euroclass B-s1,d0

EU fire safety certificate available. Waterborne, halogen-free treatment with no toxic or hazardous ingredients, and the wood keeps its natural appearance.

Species

Seven woods and finishes

Oak, walnut, ash, olive, abachi, thermally modified wood and charred Yakisugi.

Where it goes

Indoors, outdoors, saunas

The range handles both winter frost and sauna heat. Yakisugi, Forest Pinecone and the Ceiling & Wallboards are rated for exterior use.

Made to measure

Cut to your project

Tile collections are made to the measurements you supply. Strip collections come in 115 mm parquet-style lengths, and boards run up to 5.1 m.

Installation

Straightforward to fit

Tiles fix with concealed screws, capped with a glued piece. Extra glue is always included. Strips go up with heat- and cold-resistant silicone and a nail gun. Step-by-step install videos are available.

Longevity

50–60 years

Expected life of Yakisugi-charred wood with regular maintenance. Charring closes the pores so water and moisture struggle to get in.

FAQ

What dealers ask before applying

Want samples or a catalogue first? Email [email protected]

What's involved with being an Inland Luxury dealer?
If you're a designer, builder or showroom, you're already in front of the right clients. Becoming a dealer means EmotionWood is a line you can spec and earn on. You sell it, we back you on orders and fulfillment, and there's nothing to stock up front. The call is mostly us learning about your market and getting you set up.
Is EmotionWood a good fit for my business?
If your clients ask for feature walls, statement ceilings or wellness spaces, yes. Designers, builders, renovators and hospitality or spa operators are the natural fit. EmotionWood slots into projects you're already quoting, without adding a new trade or a new workflow.
Are EmotionWood panels environmentally friendly?
Yes. Panels are 100% handmade from wood scraps sourced from Estonian sawmills, so offcuts get a second life instead of going to waste. It's real wood, the opposite of the wood-look laminate filling most catalogues.
Where can EmotionWood panels be used?
Homes, offices, restaurants, hotels, gyms and spas, indoors and out. The range handles sauna heat and winter frost, and Yakisugi, Forest Pinecone and the Ceiling & Wallboards are rated for exterior use. If it can live inside a sauna, it can handle your lobby.
Are the panels fire rated for commercial projects?
They can be. Panels can be supplied with an EU fire safety certificate, treated to Euroclass B-s1,d0 (equivalent to Class 0 under British Standards). The treatment is halogen-free and the wood keeps its natural look. Untreated panels are also available where the project doesn't require it.
How are the panels installed?
Tile collections such as Hexagon, Promenade and Pinecone are made to your measurements and fixed with screws through a few loose pieces, which are then glued back over the screw heads. Extra glue is always included. Strip collections like Trail, Noble and Square come in 115 mm-wide parquet-style lengths and go up with heat- and cold-resistant silicone and a nail gun. Step-by-step install videos are available.
Are there minimum order quantities?
No minimums. Designers and builders can order project by project, and dealers can come on board without any stocking requirement. Add inventory once the product is selling for you.
How can I see samples or a catalogue?
Samples and detailed catalogues are available on request. Email [email protected] to get yours.

Dealer application

Bring EmotionWood to your market

Apply below and we'll set up a short call to learn about your business and clients.

  • No minimum orders
  • Nothing to stock up front
  • Order and fulfillment support from Inland Luxury
  • Samples and catalogues on request

Apply today

Become a dealer